Campaigns and brand activations for DHL
Campaigns and brand activations for global B2B brands.
MarsApril worked with DHL, one of the world’s leading logistics companies, on campaigns and brand activations across digital and traditional channels.
Our work included creative concepts, advertising, digital activations and sponsorship communication, translating DHL’s global brand platform into locally relevant communication while maintaining a consistent international identity.
The collaboration demonstrates MarsApril’s experience working with large international organisations and B2B brands, where global brand guidelines need to work alongside local market insights, creative concepts and digital execution.
Expertise: B2B marketing, Logistics, International brands, Advertising, Creative concepts, Digital campaigns, Brand activation, Sponsorship
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The campaign brought back DHL’s iconic yellow box as a central visual element to represent the brand.
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